Tuesday, 20 August 2013

All-purpose announcement ,,,,

I am, strangely, reminded of the late and great Peter Sellers' all-purpose party political speech, when I read the following announcement about an upcoming conference:

"Business Analysis is growing at a phenomenal pace. Organisations are increasingly recognising the importance of business analysis in achieving successful change and many are investing heavily in developing this capability. The skills and techniques of business analysts are invaluable in shaping and forming business change overall as well as making the most of opportunities presented by new technologies. With the backdrop of a global economy recovering from a deep recession, organisations are in a constant state of fast-moving change and can't afford to get things wrong. Business Analysis capability is key to identifying what's needed and developing solutions that equip organisations for the future."

Just substitute almost any field of endeavour for the term 'Business Analysis' and you will see what I mean.

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